Book
Close

The Art of Color

Practice

(Johannes Itten, 1961)

Color is emotion made visible.

Johannes Itten’s The Art of Color is both science and poetry — a bridge between the measurable and the deeply felt.  

His work connects perception, psychology, and composition into a complete system of visual harmony.

Each chapter is a study in duality, warm and cool, light and dark, contrast and balance. But beyond theory, the book is a meditation on awareness. Itten teaches the designer to see color as energy, to feel its temperature and rhythm, and to understand how it alters the meaning of form.

More than a manual, The Art of Color is a lifelong companion for anyone who believes design is not only constructed but also felt.

image description

Color is life; for a world without color appears to us as dead. As a flame produces light, light produces color.

image description